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Seoul, South Korea · Free itinerary

3-Day Seoul Itinerary: Best Things to Do

Seoul is South Korea's dynamic capital where 600-year-old royal palaces and serene Buddhist temples sit beside neon shopping districts and the soaring Lotte World Tower. Three packed days take you from the Joseon-era heart of Jongno to the Namsan skyline and the glossy boutiques of Gangnam.

3 days27 stopsSeoul, South Korea

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1Royal Palaces, Bukchon & Insadong
  1. 🍽️
    Cafe Onion Anguk 🍴 Food
    8:00 AM – 9:15 AM
    📍 Anguk (Jongno-gu), Seoul
    1h 15m
    Trendy bakery-cafe in a restored hanok serving pastries and coffee for an early start (opens 07:00 weekdays).
  2. 🚶
    9:20 AM – 9:30 AM· Walk to next stop ·0.5 mi ·10m
  3. 📍
    Gyeongbokgung Palace 🏛️ Landmark
    9:30 AM – 11:15 AM
    📍 Sejongno (Jongno-gu), Seoul
    1h 45m
    Seoul's grandest Joseon-era royal palace, famous for its throne hall and changing-of-the-guard ceremony (closed Tuesdays).
  4. 🚶
    11:25 AM – 11:30 AM· Walk to next stop ·0.2 mi ·5m
  5. 📍
    National Folk Museum of Korea 🖼️ Museum
    11:30 AM – 12:30 PM
    📍 Sejongno (Jongno-gu), Seoul
    1h
    Free museum within the palace grounds tracing everyday Korean life through the centuries (closed Tuesdays).
  6. 🚶
    12:34 PM – 12:45 PM· Walk to next stop ·0.5 mi ·11m
  7. 🍽️
    Tosokchon Samgyetang 🍴 Food
    12:45 PM – 2:00 PM
    📍 Sajik (Jongno-gu), Seoul
    1h 15m
    Beloved restaurant serving ginseng chicken soup (samgyetang) just west of the palace.
  8. 🚶
    1:58 PM – 2:15 PM· Walk to next stop ·0.8 mi ·17m
  9. 📍
    Bukchon Hanok Village 🏛️ Landmark
    2:15 PM – 3:35 PM
    📍 Bukchon (Jongno-gu), Seoul
    1h 20m
    Hillside maze of preserved traditional hanok houses with classic palace-and-rooftop views.
  10. 🚶
    3:37 PM – 3:45 PM· Walk to next stop ·0.4 mi ·8m
  11. 📍
    Changdeokgung Palace & Secret Garden 🏛️ Landmark
    3:45 PM – 5:30 PM
    📍 Waryong (Jongno-gu), Seoul
    1h 45m
    UNESCO-listed palace whose wooded Secret Garden, visited by timed guided tour, is one of Seoul's loveliest retreats (closed Mondays).
  12. 🚶
    5:32 PM – 5:45 PM· Walk to next stop ·0.6 mi ·13m
  13. 📍
    Jogyesa Temple ⛪ Religious site
    5:45 PM – 6:30 PM
    📍 Gyeonji (Jongno-gu), Seoul
    45m
    The main temple of Korean Jogye Buddhism, lit with paper lanterns in the heart of the city.
  14. 🚶
    6:40 PM – 6:45 PM· Walk to next stop ·0.2 mi ·5m
  15. 📍
    Insadong-gil & Ssamziegil 🛍️ Shopping
    6:45 PM – 7:35 PM
    📍 Insadong (Jongno-gu), Seoul
    50m
    Arts-and-crafts street lined with galleries, teahouses and the spiral Ssamziegil mall.
  16. 🚶
    7:40 PM – 7:45 PM· Walk to next stop ·0.1 mi ·5m
  17. 🍽️
    Gaeseong Mandu Koong 🍴 Food
    7:45 PM – 9:00 PM
    📍 Insadong (Jongno-gu), Seoul
    1h 15m
    Michelin Bib Gourmand hanok dumpling house famous for its Kaesong-style mandu.
2Myeongdong, Namdaemun & Namsan
  1. 🍽️
    Hadongkwan 🍴 Food
    8:00 AM – 9:10 AM
    📍 Myeongdong (Jung-gu), Seoul
    1h 10m
    Century-old Michelin Bib Gourmand institution serving rich beef gomtang soup, a classic Seoul breakfast (opens 07:00, closed Sundays).
  2. 🚶
    9:18 AM – 9:30 AM· Walk to next stop ·0.6 mi ·12m
  3. 📍
    Deoksugung Palace 🏛️ Landmark
    9:30 AM – 11:00 AM
    📍 Jeong-dong (Jung-gu), Seoul
    1h 30m
    Compact palace blending Korean halls with Western-style stone buildings beside City Hall (closed Mondays).
  4. 🚶
    11:06 AM – 11:15 AM· Walk to next stop ·0.4 mi ·9m
  5. 📍
    Sungnyemun (Namdaemun Gate) 🏛️ Landmark
    11:15 AM – 11:50 AM
    📍 Namdaemun (Jung-gu), Seoul
    35m
    Korea's National Treasure No. 1, a grand 14th-century wooden gateway and former city wall entrance.
  6. 🚶
    12:17 PM – 12:30 PM· Walk to next stop ·0.6 mi ·13m
  7. 🍽️
    Myeongdong Kyoja 🍴 Food
    12:30 PM – 1:30 PM
    📍 Myeongdong (Jung-gu), Seoul
    1h
    Michelin Bib Gourmand noodle house renowned for its hand-cut kalguksu and mandu since 1966.
  8. 🚶
    1:34 PM – 1:45 PM· Walk to next stop ·0.5 mi ·11m
  9. 📍
    Namdaemun Market 🛍️ Shopping
    1:45 PM – 3:05 PM
    📍 Namdaemun (Jung-gu), Seoul
    1h 20m
    Sprawling traditional market packed with bargain goods, street food and bustling alleyways.
  10. 🚶
    3:19 PM – 3:30 PM· Walk to next stop ·0.5 mi ·11m
  11. 📍
    Myeongdong Shopping Street 🛍️ Shopping
    3:30 PM – 4:45 PM
    📍 Myeongdong (Jung-gu), Seoul
    1h 15m
    Neon-lit pedestrian district of cosmetics flagships, fashion stores and street-food carts.
  12. 🚶
    4:49 PM – 5:00 PM· Walk to next stop ·0.5 mi ·11m
  13. 📍
    Namsan Cable Car 🎭 Entertainment
    5:00 PM – 5:40 PM
    📍 Hoehyeon (Jung-gu), Seoul
    40m
    Short aerial cable-car ride up wooded Namsan mountain toward the tower.
  14. 🚶
    5:39 PM – 5:50 PM· Walk to next stop ·0.5 mi ·11m
  15. 📍
    N Seoul Tower 🌄 Viewpoint
    5:50 PM – 7:20 PM
    📍 Namsan (Yongsan-gu), Seoul
    1h 30m
    Iconic mountaintop tower whose observatory offers 360-degree views over the whole city at dusk.
  16. 🚶
    7:27 PM – 7:45 PM· Walk to next stop ·0.8 mi ·18m
  17. 🍽️
    Kang Ho Dong Baekjeong Myeongdong 🍴 Food
    7:45 PM – 9:05 PM
    📍 Myeongdong (Jung-gu), Seoul
    1h 20m
    Lively Korean BBQ chain grilling premium pork belly tableside, a hearty dinner finale.
3Gangnam, COEX & Lotte World Tower
  1. 🍽️
    Butterfinger Pancakes (Cheongdam) 🍴 Food
    8:00 AM – 9:15 AM
    📍 Cheongdam (Gangnam-gu), Seoul
    1h 15m
    A cheerful American-style brunch spot in Cheongdam serving fluffy pancakes and eggs benedict from 07:00.
  2. 🚶
    9:11 AM – 9:30 AM· Walk to next stop ·0.9 mi ·19m
  3. 📍
    Seonjeongneung Royal Tombs 🌳 Park
    9:30 AM – 10:45 AM
    📍 Samseong (Gangnam-gu), Seoul
    1h 15m
    UNESCO-listed Joseon royal burial mounds set in a tranquil forested park amid Gangnam towers (closed Mondays).
  4. 🚶
    11:04 AM – 11:15 AM· Walk to next stop ·0.5 mi ·11m
  5. 📍
    Bongeunsa Temple ⛪ Religious site
    11:15 AM – 12:30 PM
    📍 Samseong (Gangnam-gu), Seoul
    1h 15m
    Thousand-year-old Buddhist temple with a towering Maitreya Buddha statue facing COEX.
  6. 🚗
    12:38 PM – 12:45 PM· Travel to next stop ·1.4 mi ·7m
  7. 🍽️
    Gangnam Myeonok 🍴 Food
    12:45 PM – 2:00 PM
    📍 Sinsa (Gangnam-gu), Seoul
    1h 15m
    Long-running Gangnam institution famed for galbijjim braised short ribs and cold naengmyeon.
  8. 🚗
    2:07 PM – 2:15 PM· Travel to next stop ·1.6 mi ·8m
  9. 📍
    Starfield Library 🏛️ Landmark
    2:15 PM – 3:15 PM
    📍 Samseong (Gangnam-gu), Seoul
    1h
    Dramatic free public library with soaring two-story bookshelves inside COEX Mall.
  10. 🚗
    3:20 PM – 3:30 PM· Travel to next stop ·2.1 mi ·10m
  11. 📍
    Garosu-gil 🛍️ Shopping
    3:30 PM – 5:00 PM
    📍 Sinsa (Gangnam-gu), Seoul
    1h 30m
    Ginkgo-lined Sinsa boulevard packed with designer boutiques, flagship stores and cafes.
  12. 🚗
    5:09 PM – 5:30 PM· Travel to next stop ·4.4 mi ·21m
  13. 📍
    Seoul Sky Observation Deck 🌄 Viewpoint
    5:30 PM – 7:00 PM
    📍 Jamsil (Songpa-gu), Seoul
    1h 30m
    Observation deck near the top of Lotte World Tower, Korea's tallest building, for sunset city views.
  14. 🚗
    7:12 PM – 7:30 PM· Travel to next stop ·3.8 mi ·18m
  15. 🍽️
    Samwon Garden 🍴 Food
    7:30 PM – 9:00 PM
    📍 Sinsa (Gangnam-gu), Seoul
    1h 30m
    Landmark hanwoo Korean BBQ restaurant since 1976, set around a leafy garden courtyard.
  16. 🚗
    8:57 PM – 9:15 PM· Travel to next stop ·3.8 mi ·18m
  17. 📍
    Lotte World Tower Plaza 🎭 Entertainment
    9:15 PM – 10:00 PM
    📍 Jamsil (Songpa-gu), Seoul
    45m
    Riverside plaza and illuminated fountains at the base of the glittering tower to end the night.

🏨 Where to stay

Real, vetted stays near your route — check the reviews, then book.

Bukchonmaru Hanok Guesthouse★★
Bukchon (Jongno-gu)
A traditional hanok guesthouse on a quiet lane minutes from Bukchon Village and the palaces.
Nine Tree by Parnas Seoul Myeongdong 2★★★★
Myeongdong (Jung-gu)
A polished modern hotel steps from Euljiro and Myeongdong shopping.
L7 Myeongdong by Lotte★★★★
Myeongdong (Jung-gu)
A stylish lifestyle hotel with a rooftop bar in the center of Myeongdong.
Signiel Seoul★★★★★
Jamsil (Songpa-gu)
An opulent five-star hotel in the upper floors of Lotte World Tower with sweeping city views.
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